PUREFUEL

Brand Identity

&

Packaging

FULL BRANDING PACKAGE & PACKAGING

Brand Strategy

Brand Identity

Logo Design

Packaging Design

Born from a passion for clean nutrition, PureFuel creates high-performance protein bars made with natural ingredients, free from artificial additives.

Our goal was to outline the perfect balance of unbeatable taste, health-conscious ingredients, and premium quality.

The typography acts as a dynamic energy source, driving the brand’s spirit.

Packaging is tailored to each flavor, highlighting unique characteristics while maintaining a consistent, high-quality style.

Together, they create a sleek, vibrant identity that balances simplicity with personality.